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Best links to share with families on mobile

Quick answers on which links organisers should send out when most people will be opening them on a phone.

Quick answer

Share the link that solves the user’s immediate job. Usually that means the public tournament page first, then direct fixture or ticketing links when needed.

Short answer

Use these answers to choose the best public links for phone users.

What this usually means

    What to do next

      Extra context

      What should I share first with families?

      Usually the public tournament page, because it gives them the overall event context and links onward.

      When should I share a direct ticketing link instead?

      When the immediate action is to buy entry rather than browse the event.

      Should I send people straight to fixtures?

      Yes if the message is specifically about match times or pitch changes.

      What should I avoid?

      Avoid sharing internal admin links or public pages that you have not checked on a phone first.